George Solari succeeded Maps as the rodeo association president in 1967 and promised another tremendous year. Those people not dressed in western wear during Rodeo Week were “arrested” and thrown into a makeshift jail manned by the Reno Junior Chamber of Commerce. Those captured could purchase a red garter promoting the rode to get out of jail. Proceeds from the sale if the red garters went to bring children from Sunny Acres Children’s Home in Carson City to the rodeo.
A highlight of the parade was the float from the Pyramid Lake Paiute Tribe, which included legendary Chief Winnemucca, followed by a large group of Indian dancers.
The all-around champion was Modesto cowboy Ace Berry. John Edwards of Cheyenne, Wyoming, took first place in bareback, winning $780. The saddle bronc champion was Shawn Davis of Whitehall, Montana. Bob Sheppard won bull riding, Mark Schricker the calf roping and Donnie Yandell the steer wrestling. The team roping title went to Jim Watson and John Miller. Reno’s Beth Williams was the in the barrel racing. The special silver buckle for the greenhorn calf-tying contest went of Reno television personality Bob Carroll, who tied his calf in 82 seconds.
With Harry Drackert the rodeo association president in 1968, more than 20 Indian tribes converged on Reno for an Indian encampment and pageant. Dancers from the Pyramid Lake Paiute Tribe opened the pageant with a program called “The Legend of the Stone Mother,” which told the story of the creation of Pyramid Lake. An Indian rodeo queen was also selected to serve along with Reno Rodeo Queen Cheryl Ferretto. Eloise Ann Baptiste was the Indian queen and she would go on to represent Reno Rodeo at the Pendleton Round-Up later in the year.
Fans were starting to return to the rodeo in better numbers, as well. More than 5,800 watched the Sunday championship go-round and saw John Ivory, a former Reno resident and Nevada saddle bronc champion, win the all-around honors as well as the championship saddle bronc. Bo Ashern won the bull riding, Walt Mason the bareback, John Jones the steer wrestling and Bob Hungate the calf roping. Top team ropers were Ed and John Gomez from Livermore, California. Stock contractor Cotton Rosser took first place in the wild cow-milking contest.